Professional Education

Quarterly EAP Conference

The Firebox Principle | Unlocking Motivation That Lasts

The Firebox Principle | EAP Conference

What truly motivates people to give their best? In an era of burnout, disengagement, and shifting workplace expectations, leaders who understand the science of motivation have a distinct advantage.

Discover the 7 internal “fire drives” that fuel engagement, performance, and purpose—and learn how to ignite lasting motivation within your team! If you’re looking to elevate your leadership impact, this is a presentation you can’t afford to miss. Author, leadership trainer and international speaker, Matt Brauning, challenges leaders to build trust, communicate with ownership, and create alignment at every level of the organization.

Attend in-person or virtually. Check in begins at 8:00 a.m. Light breakfast included. In-person attendance is highly recommended due to the interactive format.

Conference is eligible for SHRM credits.

Registration closes on September 18.

FireboxPrinciple book cover

Presenter

  • matt brauning headshot square print hands folded

    Matt Brauning

    Matt Brauning is an international keynote speaker, leadership trainer, a 3-time best-selling author, and a huge yo-yo nerd. He has filmed in 2 movies, you’ve seen him all over morning television on ABC, NBC, CBS, and FOX, and he has spoken at places like TEDx, McDonald’s, NASDAQ, and the United States Air Force Academy. Matt delivers impactful keynote programs that are engaging, actionable, and super fun! With leadership topics like building trust, energizing change, and unlocking motivation that lasts, Matt’s keynotes raise the bar for leaders to challenge the status quo. When not speaking, Matt loves performing standup and improv comedy, climbing rocks, and being a huge pro wrestling fan! He lives in Grand Rapids, Michigan with his amazing wife Lola, and awesome son Valiant.

Location Details

Pine Rest Postma Center, Building C, Entrance C2
300 68th Street Southeast, Grand Rapids, MI, USA
Tuesday, 09/22/2026
From 8:30 am – 11:00 am